Fifteen years ago, Bell & Ross reinvented the aesthetic codes of contemporary watchmaking with the launch of BR 01, a distinctive and singular watch directly inspired by on-board flight instruments. A square case, a round dial, and one screw in each of the four corners... more than an original concept, the utilitarian design of this watch revolutionized traditional watchmaking codes. Over the years, this timeless timepiece has continued to evolve without losing its origins and strong identity. Being the ultimate reference in aeronautical watchmaking ever since, Bell & Ross launched – last year – a tool watch for urban explorers, BR05. The BR 05 belongs to the family of watches with an integrated bracelet: the bracelet fuses with the case to create a unified piece. Accurate, legible, reliable and functional, this new iconic line is completed with a new appealing and complementary timepiece. The BR05 BLACK STEEL AND GOLD takes on a sport chic look.