The story of Brunott Juwelier begins exactly 1900 years after the beginning of our era. A turbulent history, similar with the evolution of Rotterdam at the beginning of the twentieth century: dynamic and constantly evolving. Today - with roughly 120 years of existence - our typical ‘Rotterdam business’ is still alive and kicking. And the story? That is far from the end.


25 gulden (a former currency in Holland) starting capital and his wife's jewelry to be used as a shop-window material: 25-year-old Geraldus Brunott didn't need more than that. The founder of our family business established his jewellery and clock store at number 37 on the Binnenweg, in the oldest shopping street in the city. He was able to seduce all the people of Rotterdam with his taste and eye for quality with 'large choice, solidity and inexpensive prices'. Brunott built up a close-knit relationship with his customers and his store quickly became one of the most popular businesses in the city. Expansion was a logical result.

A celebration on the Nieuwe Binnenweg

‘Due to the constantly increasing sales of our products, we were forced to include building No.35 in our business. We hope to have met the requirements of our large circle of customers both in and outside the city, because we are now able to present our clients in a pleasant and easy way with an overwhelming choice of our various items against the well-known low prices and solid finish.'

Geraldus did not hide the success of his 'warehouse in gold, silver, diamond, watches, clocks and clocks'. He saw his chance to include the adjacent building in his existing store and proudly announced the reopening in the Rotterdamsch Nieuwsblad. On 17 November 1922, from around seven o'clock in the evening, the expansion was widely celebrated.


For Brunott, the following decades were all the more marked by development, renovation and relocations. On the Binnenweg, the street where miraculously the bombardment had not caused any damage. Around 1950, Geraldus commissioned the architectural firm Vermeer & Van Herwaarden to design a 'jewel' for the city. By raising the flag, Geraldus reached the highest point of the beautiful new shop in July 1953. Unfortunately, however, he did not see the opening two months later. Geraldus Brunott died at the age of 78. Brunott's impressive offer, but especially the focus on service, quality and craftsmanship has left an indelible impression on Rotterdam. Now it's our turn! We build on 120 years of tradition.


A lot can happen in one century. Outdated techniques are gone and the pocket watches are exchanged for technical masterpieces. Nothing else has changed: our customers want to pamper themselves, surprise their loved ones or seal their love. They value beauty, want to be pleasantly helped and opt for the highest quality. All this means only one thing: Brunott Jeweler is still there for you. Is it not at number 45 of the (Oude) Binnenweg, then in our shop in Capelle aan den IJssel or online. With watches, jewelry, wedding rings and countless valuable services. Welcome to Brunott Jeweler, the innovative company that has always stayed true to itself!